Michael Ramirez

A no-follow attribute is a teeny-tiny bit of code that may be added to a link to notify Google that it should ignore this link. In most cases, this is accomplished by adding the attribute, with the instructions that the search engine should not, under any circumstances, click on this link. It also tells Google […]

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In Knowledge & Technical SEO

Google and other search engines determine the content of your website’s pages by sending out bots (also called crawlers or spiders) to crawl and index your content. Following your internal links, it discovers and maps your website. Whenever a user navigates to your page, Google looks for fresh or updated information and then changes its […]

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In Knowledge & Technical SEO

In times of high site traffic and user volume, website problems are a brand’s worst nightmare. The holiday shopping season, cyber week, and other high-traffic times of the year can ironically all lead to website outages where no one visits your site at all. Even if you’ve done everything you can to prepare your site […]

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In Knowledge & Technical SEO

If the images on your website aren’t loading correctly it’s going to give users an error message that negatively impacts the experience. If a 4xx or 5xx HTTP status code is returned from a URL, it indicates that the URL contains a broken image of some kind that needs to be fixed.  Why it’s important […]

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In Knowledge & Technical SEO

URLs that contain JavaScript and CSS files with HTTP status codes of 4xx or 5xx can be tough to fix. The vast majority of the time these are merely JavaScript and CSS files with code that has been corrupted, links that are missing, or another simple problem. When one of these issues occurs, the crawler […]

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In Knowledge & Technical SEO

Using meta robot tags and the robots.txt file to control Googlebot has its limitations. You can prevent any page or directory from being crawled with robots.txt, but you won’t be able to manage its indexing, caching, or snippets. Since the robot’s meta tag is part of every HTML file, it is the sole way to […]

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In Knowledge & Technical SEO

You must ensure that any externally hosted JavaScript or CSS files used on your website functions properly. If not, your site’s rankings could be negatively affected if any of your scripts have stopped responding since they prevent search engines from rendering and indexing your pages correctly. The user experience of your website will also be […]

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In Knowledge & Technical SEO

Nowadays, nearly three quarters of small businesses and virtually all large businesses have a website. The front-facing part of a website is what people tend to pay the most attention to, but it’s essential to know the internal structure of your site to see if it’s helping accomplish your goals. Primarily, you must know what […]

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In Knowledge & Technical SEO

The optimal word count for a web page in terms of search engine optimization has been the subject of debate among the SEO community for some time. Many people have put a lot of effort into researching and discovering the solution.  However, it seems as though there is no definitive answer. Some experienced professionals will […]

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In Knowledge & On-page & Technical SEO

To define a page’s title, developers utilize an HTML element called a title tag. The majority of people believe that title tags are simple. They tend to underestimate the SEO value of title tags and how much can be gained by putting a little effort into creating them.  The primary function of a title tag […]

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In Knowledge & On-page & Technical SEO