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On some level, most people would really love to be their own boss. Working from anywhere, answering only to yourself – that’s kind of the American dream, isn’t it? That’s probably why so many search engine optimization specialists are turning away from the traditional 9-5 corporate grind and embracing life as a freelancer.  But before […]

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Companies like General Motors, Amazon and Walmart may get all the headlines, but they’re not the real power behind the American economy. No, that honor belongs to small businesses, which not only comprise 99.9% of all businesses, but they also employ 46.4% of workers.  And while everyone loves to support their local mom-and-pop, at least […]

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So much of search engine optimization comes down to one thing: keywords. You need to create content with the words and phrases your target audience is using. And generally speaking, keywords come in two varieties: head keywords and long-tail keywords.  Head keywords are the broad words and phrases that have a large amount of search […]

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