Knowledge

A robots.txt file tells search engines which parts of your site they should and shouldn’t crawl, which helps make sure bots don’t waste their crawl time on unimportant pages. This article will explain the issues related to the robots.txt file, why you need it and how to fix issues with it. Why Do You Need […]

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In Knowledge & Technical SEO

A well-functioning website cannot operate without the robots.txt file. This helps the search engine crawlers discover which parts of a given web resource should be searched first and which can be ignored.  Two types of issues may arise from an invalid robots.txt configuration. The first problem is that it can prevent search engines from indexing […]

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In Knowledge & Technical SEO

Many businesses are aware that SEO remains the ideal way to get their business recognized across search engines such as Google and Bing. However, launching SEO campaigns can become overwhelming very fast with everything that needs to be done. An SEO project management system gives you an edge, especially if your goal is to have […]

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In Knowledge & Technical SEO

If search engine optimization is a priority, nothing is more important than using structured data on your website. Simple yet essential, structured data improves how search engines interpret your content. If you’ve covered all the SEO basics and want to improve your standing on search engine results pages (SERPs), structured data is the key.  But […]

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In Knowledge & Technical SEO

Using the sitemap.xml file will get search bots to crawl your website’s pages, but you only want the sitemap.xml file to contain high-quality pages that are useful to your audience. Adding some pages to the sitemap.xml could actually cause an error.  One of the most common sitemap.xml errors is the ‘incorrect pages found’ error. Continue […]

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In Knowledge & Technical SEO

Sitemaps are lists of all the pages that can be crawled and indexed on a website. The sitemap should be designed to assist search engine spiders in discovering all of your domain’s URLs as easily as possible. One type is the HTML sitemap. Sitemaps written in HTML can exist as standalone web pages and are […]

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In Knowledge & Technical SEO

Orphan pages are web pages with no internal links leading to them from other parts of your website. In other words, the page is inaccessible unless the user has the precise URL. This type of page is also called an orphaned page because search engine crawlers seldom index these pages since they can’t link to […]

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In Knowledge & Technical SEO

“Nofollow” isn’t just SEO jargon. It’s a real thing that’s been used for optimization since the introduction of the HTML nofollow attribute. A link with the rel=”nofollow” HTML tag is considered a nofollow link. Search engines will not follow the link if it has the nofollow tag attached. In terms of PageRank, nofollow links do […]

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In Knowledge & Technical SEO

Accelerated mobile pages, also known as AMP, are used for developing websites that load quickly and look nice on mobile devices. Having a website that is compatible with mobile devices is essential for your online presence since there are currently more people using smartphones than desktop computers.  The AMP Test is used to determine whether […]

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In Knowledge & Technical SEO

So much commerce happens online these days that most people are willing to type in their personal data, including credit card information into a website without a second thought. But insecure sites are a gold mine for hackers and cyber criminals. You’ve probably seen it before – you access a website, only to be confronted […]

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In Knowledge & Technical SEO