On-page

Duplicate title tags occur when the same line of text appears in the title tag of multiple web pages. When the title tag is well crafted in terms of relevance and description of  web sites, it can lead to a high click rate in search results. But repeating the same great title tag over and […]

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In Knowledge & On-page & Technical SEO

The head portion of every web page has an HTML tag called the title tag. The key purpose of a title tag is providing context regarding the primary subject matter of the page.  Title tags are displayed prominently on search engine results pages (SERPs) and often serve as the link that users can click on. […]

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In Knowledge & On-page & Technical SEO

Because of the increased priority placed on safety across the internet, every site should use HTTPS protocol to ensure a secure connection and protect users. Making a switch from HTTP to an HTTPS site requires you to install an SSL certificate, which sounds simple enough. But in making this transition, you could run into a common […]

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In Knowledge & On-page

Many SEO specialists rarely consider the text-to-HTML ratio, mostly because it’s not a factor for ranking. Although it’s not a major hindrance to search engine optimization, the ratio of text to HTML on a web page might have a negative impact on the user experience. And what’s bad for users could become bad for your SEO. […]

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In Knowledge & On-page

Sometimes Google and other search engines come across the issue of duplicate content. This is when the same exact content is on different URLs. Duplicate content is a common problem, but it’s easy to fix if you can identify the issue.  Why duplicate content is bad for SEO When the identical content is hosted at […]

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In Knowledge & On-page

You may have optimized your website to make it more appealing, but search engines are hesitant to rank it. What gives? It could be due to duplicate content in H1 and title tags.  That’s right, if your title tags and H1 tags are duplicates it can throw off your search engine optimization. Both H1 and […]

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In Knowledge & On-page

Broken images are images that aren’t loading properly and can’t be viewed. Broken images are seen as dead ends for users and search engines, which can cause search engines to downgrade your website because they create a poor user experience. Slow-loading images are images that take longer than normal to upload on a website. They […]

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In Knowledge & On-page

When a visitor clicks on a link on your website and lands on a missing page, it’s considered a broken internal link. Several potential causes for a broken link include page deletion, page relocation, and incorrect URLs. The frustration caused by broken internal links is enough for some visitors to decide they’d rather bounce to […]

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In Knowledge & On-page

If you have a website there’s a good chance at some point you’ll run into broken link errors. We’ve all clicked on a link only to get a 404 error message. Hitting a dead end like that isn’t good for your website or the end user. And because it’s bad for the end user that […]

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In Knowledge & On-page

Alt text (alt attributes) is text that’s used in HTML code or the corresponding field in your content management system (CMS) to describe or identify an image. If the image fails to load, the alt text will be displayed instead. The alt text also helps search engines better understand what the content of your page is […]

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In Knowledge & On-page